Video Influences Discovery & Engagement
Video offers a rich and engaging way to connect with your audience and grow your business.
Video Influence on consumers behavior
Just think how important video is to you. With so many online video advertising options video has become easier, more accountable, more insightful and most importantly… more affordable to any business.
- 86% of consumers use search engines to find local businesses
- YouTube is the number two search engine next to Google
- A minute of video is worth 1.8 million words
- Video results appear in about 70% of the top 100 listings, the type of content most often displayed in universal or blended search results.
- Video increases the chance of a front-page Google result by 53x
- Videos in universal search results have a 41% higher click through rate than their plain text counterparts
- Video has a 400% higher engagement rate compared to static content
FARM TO TABLE
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